Louisiana SPF Rx Prevention Leaders Series- Session 4: Media and Literacy:Best Prevention Practices

The Louisiana Center for Prevention Resources and Carlton Hall Consulting LLC (CHC) delivered a series of virtual learning experiences, customized for The Louisiana Department of Health, Office of Behavioral Health (OBH) in support of the Strategic Prevention Framework for Prescription Drugs (La SPF Rx) for the purpose of raising awareness about the dangers of increased prescription drug and opioid abuse. The Louisiana SPF Rx Prevention Leaders Training Series is a customized curriculum designed to strengthen coalitions and state grantees across the state of Louisiana.

This video is session 4: Media and Literacy – Best Practices for Preventing Substance Misuse and OUD at the Grassroots Level

Description: Many agencies and organizations are struggling to engage members of affected communities with opioid prevention, recovery and treatment messaging, due to stigma related to addiction, ineffective outreach and engagement strategies, low levels of trust in government institutions and other challenges. During this webinar, Carlton Hall (CHC) and Ivan Juzang,(MEE) will share how Coalitions or Collaborations in any size community can enhance their outreach, engagement and prevention efforts, with a focus on hard-to-reach audiences. These strategies and tactics will help them grow their presence in both digital (online) and grassroots (off-line) spheres to educate communities and to mobilize partners and stakeholders, increasing both impact and effectiveness of their opioid prevention and reduction efforts.

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