"Keys To Effective Influencer Marketing" Webinar

Influencer marketing is a new sector in the digital marketing space and can be hard to navigate. This webinar will share best practices on how to effectively use international influencer marketing, including criteria for selecting influencers and messaging effectiveness. Brand USA will walk through successful influencer campaigns and how to use this channel to your advantage.

Speakers: Mark Lapidus – Senior Director, Digital Development and
Roberta Hatchett – Director, Advertising & Media Marketing

source