Bringing Young Audiences and Technology To An Old Pastime

Mark Neifeld joins us today to talk about entrepreneurship, leadership, and how to disrupt an industry by creating a business that provides value for an underserved community.

Mark is a creator, a leader, a builder, and the Commissioner and CEO of the Sport Fishing Championship. He developed, created, and produced new customer experiences in sports, entertainment, live events, media and film. Before starting his own business, Mark worked with massive firms like the Dallas Cowboys, Texas Rangers, Georgia Dome and Tampa Bay Lightning, to name a few.

In this episode, we delve into Mark’s transition from working for massive organizations to starting his own company. He shares how coming back home during the pandemic connected him with his roots, his love for fishing, and how that influenced him to start the Sport Fishing Championship.

Mark also talks about how working for the Dallas Cowboys influenced his business and entrepreneurship style, how he convinced stakeholders to bet for him, how the Sport Fishing Championship sees and adapts to new technologies, and how they plan to attract young audiences.

Resources:
Visit the Sport Fishing Championship website: https://www.sportfishingchampionship.com/.

Connect with Mark on social media:
LinkedIn: https://www.linkedin.com/in/markeneifeld/
Instagram: https://www.instagram.com/sfcfishcommish/?hl=es

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